Truax Outdoor Sports

Truax Outdoor Sports was updated from an older version to target an audience of outdoor enthusiasts. Traffic started coming in as soon as the site was launched and the onsite SEO has been built out to assist in the growth of organic traffic over time.

It features a hero video on the landing page, a Facebook feed in the footer, a constant CTA to view more videos always in view on the homepage, and many other exciting functionalities.

WordPress was used as the frontend CMS to allow the Truax Outdoor Sports team to create content for themselves.

It was built to integrate with account services provided by Facebook as well as other popular selling platforms.

Standard maintenance, security sweeps, database clean-ups, and content updates are a common part of its continued work and success.